Located in Miami, Florida, Z&L Europe offers a range of lifestyle products, from beach/resort wear, footwear, bags and other accessories.
Z&L Europe
Located in Miami, Florida, Z&L Europe offers a range of lifestyle products, from beach/resort wear, footwear, bags and other accessories.
Challenge
They had been advertising online, but did not have the expected results. That why they came tu us… To make sure to have positive and fast results, we made an important survey of historical data, to detect the segment that had previously responded best to the ads. Then, we generated new campaigns, with an important development in design. We sought to generatenew sales and potential customers
through performance ads, so that they would buy in the e-commerce. We worked on the e-store in general and also on specific and special actions in the United States. Not only did we manage to capture new leads and customers for Z&L, but we also managed to lower the conversion cost per purchase, allowing a better return on advertising investment.
Challenge
They had been advertising online, but did not have the expected results. That why they came tu us… To make sure to have positive and fast results, we made an important survey of historical data, to detect the segment that had previously responded best to the ads. Then, we generated new campaigns, with an important development in design. We sought to generatenew sales and potential customers
through performance ads, so that they would buy in the e-commerce. We worked on the e-store in general and also on specific and special actions in the United States. Not only did we manage to capture new leads and customers for Z&L, but we also managed to lower the conversion cost per purchase, allowing a better return on advertising investment.
What Giver did
By analyzing previous data, sales and campaigns, we found the ideal solution for Z&L Europe. We realized what worked with their customers and what did not, and more importantly, how to get to this customer in the most efficient way possible.
Results
After careful research, we managed to find the perfect campaign rhythm for Z&L Europe, saving them a lot of money in advertising. This way, Z&L Europe, only uses advertising money in campaigns that will create a positive ROI for the company.
What Giver did
By analyzing previous data, sales and campaigns, we found the ideal solution for Z&L Europe. We realized what worked with their customers and what did not, and more importantly, how to get to this customer in the most efficient way possible.
Results
After careful research, we managed to find the perfect campaign rhythm for Z&L Europe, saving them a lot of money in advertising. This way, Z&L Europe, only uses advertising money in campaigns that will create a positive ROI for the company.
