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What we wanted was to create a less complex logo without so many elements so that users could appreciate its simplicity. Just as Treant facilitates tasks in the development area, we wanted to facilitate the way in which they are perceived by their users.
Our goal was to reflect an identity that represents agility, efficiency and security. In this way, we decided that we should transmit an elemental, simple and user-friendly symbol. It should be precise and, at the same time, comfortable.
Following the guidelines of the branding created in the first stage of the project, we started working with the landing page. The main goal was to create a website to attract potential customers who were willing to pay for the tool, and at the same time to provide users with a communication channel and access to relevant information about the company as well as its internal platform.